The Senior Campaign Specialist acts as the primary point person for the execution of digital advertising campaigns, including overseeing the fulfillment of campaign orders, actively managing multiple campaigns simultaneously, and working with internal teams and vendors on implementation, execution, and reporting of digital KPIs.
Responsibilities will span Tribune Publishing’s entire digital portfolio of Digital display, Native advertising, Reach, Programmatic, SEO, PPC, Social Media Advertising, and Email Marketing. The Senior Campaign Specialist is also responsible for mentoring Campaign Specialists on the team and providing ongoing training and guidance to fellow team members. He or she will be asked to help QA and troubleshoot campaigns and provide strategic consultation for struggling tactics.
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Knowledge of HTTP protocols and web browsers